The Resource The real mad men : the renegades of Madison Avenue and the golden age of advertising, Andrew Cracknell ; foreword by Sir John Hegarty ; [introduction by Fred Danzig]
The real mad men : the renegades of Madison Avenue and the golden age of advertising, Andrew Cracknell ; foreword by Sir John Hegarty ; [introduction by Fred Danzig]
Resource Information
The item The real mad men : the renegades of Madison Avenue and the golden age of advertising, Andrew Cracknell ; foreword by Sir John Hegarty ; [introduction by Fred Danzig] represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Jericho Public Library.This item is available to borrow from 1 library branch.
Resource Information
The item The real mad men : the renegades of Madison Avenue and the golden age of advertising, Andrew Cracknell ; foreword by Sir John Hegarty ; [introduction by Fred Danzig] represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Jericho Public Library.
This item is available to borrow from 1 library branch.
- Summary
- Taking a cue from AMC's award-winning drama Mad Men, provides a visual history of the key major ad campaigns of the 1950s and 1960s and the people behind them who kicked off the Creative Revolution
- Language
- eng
- Extent
- 224 p.
- Contents
-
- Foreword / Sir John Hegarty
- How true is Mad men? / Fred Danzig
- Prologue
- The story so far
- A growing respect
- The unlikely hero
- Lighting the torchpaper
- Thinking small
- The word spreads
- Avis v Hertz
- Changing times
- Thinking big
- Women of the Avenue
- Epilogue
- Isbn
- 9780762440900
- Label
- The real mad men : the renegades of Madison Avenue and the golden age of advertising
- Title
- The real mad men
- Title remainder
- the renegades of Madison Avenue and the golden age of advertising
- Statement of responsibility
- Andrew Cracknell ; foreword by Sir John Hegarty ; [introduction by Fred Danzig]
- Language
- eng
- Summary
- Taking a cue from AMC's award-winning drama Mad Men, provides a visual history of the key major ad campaigns of the 1950s and 1960s and the people behind them who kicked off the Creative Revolution
- Cataloging source
- OUN
- http://library.link/vocab/creatorName
- Cracknell, Andrew
- Dewey number
- 659.10973/09046
- Illustrations
-
- illustrations
- portraits
- Index
- index present
- Literary form
- non fiction
- Nature of contents
- bibliography
- http://library.link/vocab/subjectName
-
- Advertising agencies
- Advertising
- Advertising executives
- Label
- The real mad men : the renegades of Madison Avenue and the golden age of advertising, Andrew Cracknell ; foreword by Sir John Hegarty ; [introduction by Fred Danzig]
- Bibliography note
- Includes bibliographical references (p. 220-221) and index
- Contents
- Foreword / Sir John Hegarty -- How true is Mad men? / Fred Danzig -- Prologue -- The story so far -- A growing respect -- The unlikely hero -- Lighting the torchpaper -- Thinking small -- The word spreads -- Avis v Hertz -- Changing times -- Thinking big -- Women of the Avenue -- Epilogue
- Dimensions
- 25 cm.
- Extent
- 224 p.
- Isbn
- 9780762440900
- Isbn Type
- (hbk)
- Lccn
- 2011926064
- Other physical details
- ill. (some col.), ports.
- Label
- The real mad men : the renegades of Madison Avenue and the golden age of advertising, Andrew Cracknell ; foreword by Sir John Hegarty ; [introduction by Fred Danzig]
- Bibliography note
- Includes bibliographical references (p. 220-221) and index
- Contents
- Foreword / Sir John Hegarty -- How true is Mad men? / Fred Danzig -- Prologue -- The story so far -- A growing respect -- The unlikely hero -- Lighting the torchpaper -- Thinking small -- The word spreads -- Avis v Hertz -- Changing times -- Thinking big -- Women of the Avenue -- Epilogue
- Dimensions
- 25 cm.
- Extent
- 224 p.
- Isbn
- 9780762440900
- Isbn Type
- (hbk)
- Lccn
- 2011926064
- Other physical details
- ill. (some col.), ports.
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.jericholibrary.org/portal/The-real-mad-men--the-renegades-of-Madison/HUgf8y-Ep9o/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.jericholibrary.org/portal/The-real-mad-men--the-renegades-of-Madison/HUgf8y-Ep9o/">The real mad men : the renegades of Madison Avenue and the golden age of advertising, Andrew Cracknell ; foreword by Sir John Hegarty ; [introduction by Fred Danzig]</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.jericholibrary.org/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.jericholibrary.org/">Jericho Public Library</a></span></span></span></span></div>
