Coverart for item
The Resource The real mad men : the renegades of Madison Avenue and the golden age of advertising, Andrew Cracknell ; foreword by Sir John Hegarty ; [introduction by Fred Danzig]

The real mad men : the renegades of Madison Avenue and the golden age of advertising, Andrew Cracknell ; foreword by Sir John Hegarty ; [introduction by Fred Danzig]

Label
The real mad men : the renegades of Madison Avenue and the golden age of advertising
Title
The real mad men
Title remainder
the renegades of Madison Avenue and the golden age of advertising
Statement of responsibility
Andrew Cracknell ; foreword by Sir John Hegarty ; [introduction by Fred Danzig]
Creator
Subject
Language
eng
Summary
Taking a cue from AMC's award-winning drama Mad Men, provides a visual history of the key major ad campaigns of the 1950s and 1960s and the people behind them who kicked off the Creative Revolution
Cataloging source
OUN
Dewey number
659.10973/09046
Illustrations
  • illustrations
  • portraits
Index
index present
Literary form
non fiction
Nature of contents
bibliography
Label
The real mad men : the renegades of Madison Avenue and the golden age of advertising, Andrew Cracknell ; foreword by Sir John Hegarty ; [introduction by Fred Danzig]
Instantiates
Publication
Bibliography note
Includes bibliographical references (p. 220-221) and index
Contents
Foreword / Sir John Hegarty -- How true is Mad men? / Fred Danzig -- Prologue -- The story so far -- A growing respect -- The unlikely hero -- Lighting the torchpaper -- Thinking small -- The word spreads -- Avis v Hertz -- Changing times -- Thinking big -- Women of the Avenue -- Epilogue
Dimensions
25 cm.
Extent
224 p.
Isbn
9780762440900
Isbn Type
(hbk)
Lccn
2011926064
Other physical details
ill. (some col.), ports.
Label
The real mad men : the renegades of Madison Avenue and the golden age of advertising, Andrew Cracknell ; foreword by Sir John Hegarty ; [introduction by Fred Danzig]
Publication
Bibliography note
Includes bibliographical references (p. 220-221) and index
Contents
Foreword / Sir John Hegarty -- How true is Mad men? / Fred Danzig -- Prologue -- The story so far -- A growing respect -- The unlikely hero -- Lighting the torchpaper -- Thinking small -- The word spreads -- Avis v Hertz -- Changing times -- Thinking big -- Women of the Avenue -- Epilogue
Dimensions
25 cm.
Extent
224 p.
Isbn
9780762440900
Isbn Type
(hbk)
Lccn
2011926064
Other physical details
ill. (some col.), ports.

Library Locations

    • Jericho Public LibraryBorrow it
      1 Merry Lane, Jericho, NY, 11753, US
      40.793548 -73.535164
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